Logo rebranding, brand mascot, packaging, web
October 2023
What has been done
Date of completion
core ideas
01 – Brief overview
Swisslac is Pharmalys infant nutrition product.
The branding core idea is Swiss nature and cow’s milk. Switzerland presents amazing views, mountains, lush forests, plains and hills. Cow's milk and the taste of nature itself.
The logo is reflecting key moments and «w» symbolizes Swiss mountains and cow udder at the same time
The branding core idea is Swiss nature and cow’s milk. Switzerland presents amazing views, mountains, lush forests, plains and hills. Cow's milk and the taste of nature itself.
The logo is reflecting key moments and «w» symbolizes Swiss mountains and cow udder at the same time
02 – About Project
packaging
Core idea
3 stages of calf growing up and changing seasons
Color
Easy to find!
Differentiation by color!
Differentiation by color!
Landscape
The illustration for packaging design was developed based on the enchanting beauty of the Swiss landscape, its purity, naturalness and majesty
03 – About Project
web
Structure and design
Designing a multi-page website for desktop and mobile versions, taking into account stylistics and design trends
Copyright
Writing a unique text that will resonate in the hearts of customers and catch on from the first words, reflecting the essence
Layout and adaptation
Desktop and mobile layout on the Tilda platform with subsequent animation and SEO development
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